If you’ve been thinking about getting into a new F-150, Bronco, Explorer, or even going electric with the Mach-E or Lightning, here’s your sign: now’s the time—before tariff-related price increases roll in.
At Huntington Beach Ford, we’re already seeing strong interest in early spring buyers looking to lock in pre-tariff pricing before the expected cost changes take hold. And trust us—when the market shifts, it moves fast.
Whether you’re a longtime Ford loyalist or just starting your search, here’s why making your move now might be the smartest decision you make all year.
🚨 What’s Happening with Tariffs?
Let’s break it down. Global supply chains and international trade deals affect the cost of materials, vehicle parts, and in some cases, even full vehicle imports. If new tariffs are enacted—or existing ones expanded—those added costs get passed along to dealerships, and eventually to you, the buyer.
Translation: vehicles that are on our lot today could cost significantly more in just a few months.
Right now, we still have a strong inventory of 2024 Fords at pre-tariff pricing, including popular models like the F-150, Escape, Edge, and Bronco Sport. Once new shipments come in with updated costs, the window for savings will narrow.
💰 Lock In Pre-Tariff Pricing Now
Timing your vehicle purchase can save you thousands. Seriously.
Prices are already being reevaluated at the manufacturer level, and once those adjustments hit, rebates and incentives may shrink—or disappear altogether.
Here’s what buying now gives you:
- ✅ Today’s pricing before potential tariff increases
- ✅ Current APR offers and low financing rates
- ✅ Stronger trade-in values (while pre-owned demand is high)
- ✅ More selection before inventory tightens in summer
Waiting to “see what happens” could mean missing out on the best deals of the year. If you’ve been thinking about pulling the trigger on a Ford truck, SUV, or EV—this is your moment.
🚙 Popular Models Flying Off the Lot
The word is out—and these are just a few of the models we’re seeing sell fast:
🚘 F-150
The #1 selling truck in America for a reason. Smart, strong, and now available with hybrid and electric options. Whether it’s for work or weekends, now is the time to lock in value on a 2024 F-150 before new pricing takes hold.
🐎 Bronco Sport
Adventure-ready and built for California roads (and off-roads). With trim levels like the Big Bend and Badlands still available in stock, buyers are locking in MSRP before summer camping season begins.
⚡ Mustang Mach-E
Thinking electric? With potential federal incentives still active, buying now before any tariff impact can maximize your savings on this sporty, all-electric SUV.
🚐 Explorer & Edge
Two of Ford’s most versatile SUVs, perfect for family life, commutes, or road trips up the coast. Current lease specials and APR offers won’t stick around forever.
🕒 Why Waiting Could Cost You
Even if you’re not planning to buy today, waiting too long could mean paying more for the same vehicle just a few weeks or months from now. Tariff-related price hikes don’t just hit new cars—they can also affect parts, accessories, and even certified pre-owned vehicles down the line.
Here’s what could change:
- 🚫 MSRP increases across new inventory
- 🚫 Reduced availability of in-demand trims or colors
- 🚫 Fewer factory incentives as pricing adjusts
- 🚫 Delays in ordering custom builds
And if you’re financing, even a slight increase in rates or MSRP can bump your monthly payment significantly over a 5- or 6-year loan.
📍 Why Shop at Huntington Beach Ford?
We don’t just sell Fords—we live and breathe the lifestyle that comes with them. From tailgate-ready trucks to EVs made for SoCal commutes, we help drivers from Orange County, Costa Mesa, Fountain Valley, and all over the OC find the right vehicle at the right time.
Here’s what you get with us:
- ✅ Transparent pre-tariff pricing—no surprises
- ✅ Access to the latest Ford incentives
- ✅ Experienced team that understands the market
- ✅ Flexible financing & trade-in options
- ✅ Ford EV experts on-site
🔧 Thinking About Service? Book Now, Too
Tariffs can also affect parts and labor costs, so if your current Ford needs service, tires, or accessories, now’s the time to schedule. Stay ahead of potential price increases and keep your vehicle running strong all summer long.
Don’t Wait for Prices to Go Up — Make Your Move Now
The clock’s ticking. Pre-tariff inventory is available now, but it won’t be for long. If you’re ready to upgrade, trade in, or finally get behind the wheel of the Ford you’ve been eyeing, there’s never been a smarter time to buy than right now.
Stop by Huntington Beach Ford, browse our inventory, and let’s find you the perfect ride at the perfect price—before tariffs take it off the table.
Huntington Beach Ford
18255 Beach Blvd, Huntington Beach, CA 92648
Phone: (714) 842-6611
Website: www.huntingtonbeachford.com
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